Akimbo: A Podcast from Seth Godin
Seth Godin
"Akimbo: A Podcast from Seth Godin" is a beacon for those seeking to understand the nature of change, the impact of ideas, and the dynamics of effective marketing in the digital age. Hosted by the best-selling author and thought leader Seth Godin, each episode explores the ways in which we can bend the world around us through creativity and thoughtful innovation. With a mix of candid talks, listener Q&As, and interviews with industry pioneers, Seth delves into the essence of what makes ideas stick and businesses flourish. Seth Godin’s insightful narratives and the diverse topics discussed on "Akimbo" encourage listeners to think differently about marketing, leadership, and the human condition. Whether discussing the latest trends in technology or the age-old art of storytelling, the podcast serves as a masterclass in understanding the levers of change in our interconnected world. It’s not just about finding success in business—it’s about creating a meaningful impact that resonates across communities and cultures.
Episodes
First comes carriage (E)
In "First Comes Carriage (E)," Seth Godin explores the concept of media carriage, tracing its origins from early television to the internet age. The episode highlights how pioneers like Ted Turner leveraged carriage to transform media consumption and distribution. By controlling carriage, entities like Turner's CNN and Carol Burnett's variety show shaped viewer experiences and cultural landscapes. The episode also touches on Joni Mitchell's music career, illustrating the challenges artists faced in gaining media exposure without direct control over distribution channels. Furthermore, the narrative extends to the digital era, examining how AOL and others used innovative strategies to secure digital carriage, fundamentally altering how content reaches audiences. Through engaging anecdotes and expert analysis, the episode underscores the profound influence of carriage on both traditional and digital media realms.